From bed head to flawless locks, polished curls were one of the biggest hair trends seen on the runways this past Fashion Week. Curls are back and bigger than ever and no one does curls better than John Frieda® Hair Care.
During Fashion week this past week, John Frieda® debuted the first-ever Frizz Ease® Curl Bar at the Serge Normant at the John Frieda Salon Downtown in New York, offering blowouts to those who wanted to stop by for a frizz free ‘do.’ The Curl Bar attracted consumers and stars alike including Actress/Singer Naya Rivera and Top Model Coco Rocha.
John Frieda® recently launched an entire new line of curl formulas as part of their Frizz Ease® line, allowing women everywhere to get the curls they deserve. The innovative new line gives curly haired users everything they need from the shower to the finishing touches to banish frizz and create salon-quality, enviably frizz-free curls.
The Fashion Reporter’s own, Priscilla Monteiro was also spotted at John Frieda salon getting her curls touched up between shows. Her stylist, Alan Davis, used John Frieda products including their NEW Frizz Ease® Go CurlierTM Heat-Activated Spray ($9.99) to enhance her natural curl patterns. this must-have spray creates touchable frizz free definition and even more curl for up to 48 hours. It is designed to work with the heat of styling tools up to all heat temperatures for consistent curls. This product works alongside your curling iron or hot rollers to create truly head turning results.
Available at Drug Stores Nationwide.